Most people don’t have a knowledge problem. They have an access problem. You can see it everywhere. The well-prepared executive who loses their train of thought at exactly the wrong moment. The driver who misses a braking point they’ve hit a thousand times. The parent whose patience disappears in the moment it matters most. The skill is there. The preparation is there. But in the moment, access is gone. That is the problem NeuralRAM was built to solve. The Gap We Ignore For d

You know the track. You've done the laps. You've put in the work. So why does something slip the moment the pressure is real? It's not your skill. Your skill is still there. What's gone is your available capacity That's a very different problem. More Effort Isn't the Answer When you first started racing, working harder always worked. More laps, more prep, better results. Simple formula. But at some point, that stops being true. You prepare more. You try harder. And your perfo

The entire performance industry — from sports coaching to corporate leadership development — is built on a singular premise: that the answer to underperformance is always more input. When a team misses its quarterly targets, we demand more focus. When a driver loses a second on a lap, we tell them to find more aggression. When a student struggles with a complex concept, we prescribe more study hours. We have been conditioned to believe that the human system is a simple linear

Imagine a professional driver entering a high-speed corner they’ve navigated ten thousand times. They know the reference points, the grip limits, and the exact pressure required at the brake pedal. Yet, in the heat of the race, they miss the mark. It wasn’t a lack of skill. It wasn’t “forgetting.” Their system had reached Cognitive Compression™. In high-velocity environments — whether on a racetrack, in a surgical suite, or within a corporate boardroom — we often see elite pe

For decades, we've been fed a lie about performance: that if you aren't winning, you just need to dig deeper. More focus. More hours. More will. It's the engine metaphor — more fuel, more air, more RPM. And in simple, early-stage environments, it works. Push harder, get more. But in high-velocity environments — whether you're in a cockpit at 150 mph or a boardroom mid-acquisition — effort is not the variable that fails you. The real constraint is cognitive bandwidth. The Eff

By Brad Larsen, Founder & President — NeuralRAM LLC NeuralRAM is the cognitive bandwidth available for performance in real time. It is not intelligence. It is not talent. It is not how hard you try. It is availability — and it is the hidden constraint behind every human outcome. Preface: Why I Wrote This For over thirty years, I have lived at the intersection of high-stakes business and high-velocity motorsports. In both worlds, I kept witnessing the same thing: highly capab

Most leadership frameworks are obsessed with what you know — strategy, communication, financial management, execution models. They ignore the hardware. It doesn't matter how brilliant your strategy is if you don't have the mental space to execute it. In high-stakes environments, effectiveness isn't primarily about intelligence. It's about availability. If your mind is saturated, you aren't leading. You're just reacting. The Compression Crisis Modern leadership is a bandwidth